Genting Purchases Game Developer Authentic Gaming. Genting has announced its acquisition of live casino specialist Authentic Gaming, creating significant opportunity for Genting to continue to lead the way in the live casino space and bring together its offline and online casino experiences. The deal will see Genting utilise a range of Authentic’s innovative in-club streaming technologies and expertise across its land-based and digital estate, both in the UK and internationally.
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Genting has agreed to purchase Live Dealer operator Authentic Gaming from Leo Vegas for €15m. This represents more than a 100% return on investment over 3 years for Leo Vegas. Authentic Gaming , the leading niche supplier of Live Dealer Roulette streamed from premier land based casinos around the world has joined one of the largest land based casino groups in the world.
Authentic Gaming is a provider that has a scant couple of years in the marketplace but are now getting major recognition for their unique and powerful approach to online gaming. One thing that all Authentic Gaming games have in common is that they try to make the experience as close to a real life brick and mortar gambling experience as possible, albeit in different ways for each variation that they release.
Genting, with over 50,000 employees, is one of the world’s largest groups in land-based casino with a rapidly growing digital business arm. Authentic Gaming is one of three holdings included in LeoVentures, the LeoVegas Group’s investment company for innovative gaming-related businesses.
Genting now takes over the assets of Authentic Gaming. The company is working on strategizing their digital sector, with emphasis placed on the importance of the live gaming vertical. the company’s global presence in land-based casino gives them a platform to grow online at a quick pace
Genting, an international casino land based group, has entered into a deal to acquire Authentic Gaming, a live casino market company and subsidiary of LeoVegas, Europe’s premier GameTech company.
Jonas Delin, CEO of Authentic added: “With more than 50 years’ heritage in the gaming and leisure industry across the globe, Genting have unrivalled experience when it comes to providing players with a superior service and gaming experience. Authentic was founded to drive the convergence of digital and land based casino by building and operating best in class live casino solutions for online players.
Casino giant Genting Group has struck a deal to acquire LeoVegas’ live dealer solutions subsidiary Authentic Gaming in a €15m (£12.9m/$16.7m) deal. LeoVegas noted that the purchase price for Authentic, which generated revenue of approximately €1m for the three months to 30 June, represented a return of more than 100%.
Authentic is dedicated to the live casino market and is one of the three companies held by LeoVentures, the LeoVegas investment company. Said Jonas Delin, CEO and founder of Authentic Gaming: “We have laid the foundation for Authentic Gaming to take its next big step in live casino.